Want to know how much your website project would cost?
Want to know how much your website project would cost?
We improve your search rankings through technical SEO, on-page optimization, content strategy, and ongoing analysis. Built to compound over time and reduce your reliance on paid channels.
Most SEO agencies hand you a list of recommendations or publish pages that have the right keywords but don’t match your brand. Rankings go up, but the quality of what ends up on your site doesn’t meet the standard of the site it’s being added to. Because Expedition designs and develops the websites we optimize, we build the pages, restructure the content, and implement the fixes that actually move rankings. SEO isn’t a bolt-on service here. It’s built into how we approach every project.
Site speed, crawlability, indexing, Core Web Vitals, and mobile performance analyzed and fixed.
Search terms mapped to your services, your audience intent, and realistic ranking opportunities.
Gap analysis showing where competitors rank and where you have opportunities to overtake them.
Monthly reporting on rankings, organic traffic, conversions, and actionable next steps.
Title tags, meta descriptions, heading structure, internal linking, and content refinement across your website.
Blog posts, service pages, and landing pages written to rank for targeted keywords and convert visitors into customers.
Google Business Profile optimization, local citations, review strategy, and geo-targeted content for your service areas.
Algorithm monitoring, content refreshes, technical maintenance, and continuous strategy adjustments.
SEO used to require expensive, proprietary platforms that only dedicated agencies could access. That’s not the case anymore. Tools like Ahrefs, SEMrush, and Google Search Console are accessible, well-documented, and powerful. The data that used to justify a standalone SEO retainer is now available to any skilled digital team willing to invest the time to use it properly.
What separates good SEO from wasted SEO is no longer who has the best tools. It’s the quality of what actually ends up on your site and how it’s designed, how it’s written, and whether it moves visitors toward action or just fills a page with keywords.
Every piece of content and every implementation hour is fulfilled by our team here in the U.S. The same people who built your site, who know your brand guidelines, and who understand how your pages are structured. No offshore handoffs, no mystery writers, no cleanup required afterward.
Our SEO process is built around doing the work, not just recommending it. We research, plan, implement, and refine on a continuous cycle.
We start with a full audit of your website’s technical health, content performance, and competitive landscape. This includes crawl analysis, site speed testing, keyword gap analysis, and a review of what your competitors rank for that you don’t. The audit produces a prioritized action plan, not a 50-page report that sits in a drawer.
We identify the search terms worth targeting based on volume, competition, and how closely they match your services. From there, we build a content roadmap that maps keywords to existing pages that need optimization and new pages that need to be created. Every keyword ties back to a business objective.
We write new pages and blog content targeting your priority keywords, and we optimize existing pages with improved headings, metadata, internal links, and restructured content. Because we’re also a web design and development studio, we implement structural changes that pure SEO agencies would need to outsource.
We track rankings, organic traffic, and conversions monthly and adjust strategy based on what the data shows. SEO is not a one-time project. Algorithm updates, competitor movements, and new content opportunities mean the strategy evolves continuously.
If you’re considering moving your SEO to Expedition, the transition is straightforward. Share your current scope of work and we’ll match or beat your current pricing. We can do this because we’re already familiar with your site and don’t carry the onboarding costs a standalone provider had. We’ll help transfer any account access (Google Search Console, Analytics, Ads), run a clean baseline audit so there’s no inherited credit or blame, and pick up ongoing work without any gap in coverage.
Most businesses start seeing measurable improvements in rankings and traffic within 3 to 6 months. SEO is a compounding strategy, meaning the results build on themselves over time. Quick wins like fixing technical issues and optimizing title tags can show impact sooner, while content development and authority building take longer to mature.
Our SEO engagements are scoped based on the size of your website, the competitiveness of your market, and the level of content development involved. We offer both project-based SEO audits and ongoing monthly retainers. Contact us for a custom quote based on your goals.
SEO drives organic (unpaid) traffic by improving your website’s visibility in search results over time. PPC (pay-per-click) drives paid traffic through ad placements on Google, Meta, and other platforms. SEO compounds over time and reduces your cost per lead as rankings improve. PPC delivers immediate traffic but stops the moment you stop spending. Most businesses benefit from running both. Learn more about PPC.
Yes. Paid ads are effective for immediate traffic, but you’re renting that visibility. SEO builds an organic foundation that generates traffic without ongoing ad spend. Businesses that invest in both tend to see better overall performance because they capture visitors at different stages of the buying process and aren’t fully dependent on one channel.
We track keyword rankings, organic traffic, click-through rates, and conversions on a monthly basis. We also monitor technical health metrics like site speed, crawl errors, and Core Web Vitals. Every client receives monthly reporting with clear data and actionable recommendations, not just charts and graphs.
Yes. Content development is a core part of our SEO process. We write blog posts, service pages, and landing pages targeting your priority keywords. Because Expedition is also a design and development studio, we can implement that content with proper formatting, internal linking, and page structure rather than handing you a Google Doc and hoping it gets published correctly.
AEO (Answer Engine Optimization) focuses on getting your content cited by AI-powered platforms like ChatGPT, Google AI Overviews, and Perplexity. SEO focuses on ranking in traditional search results. Both work from the same technical foundation, but AEO requires additional content structuring so AI systems can extract and cite your information. We offer AEO as a dedicated service alongside SEO.
Yes. We start with a technical audit to identify what caused the drop, whether it’s a Google algorithm update, technical issues, thin content, or bad backlinks. From there we build a recovery plan focused on fixing the root cause, not just patching symptoms. Because we handle both development and SEO, we can implement structural fixes that a standalone SEO agency would need to outsource.
Organic search is one piece of a complete marketing strategy. Pair SEO with these services to drive more traffic, convert more visitors, and stay visible as search evolves.
Convert more of the organic traffic you’re already earning into leads, sales, and revenue.
Cover both organic and paid channels so you show up everywhere your customers are searching.
Optimize your content for AI-powered search platforms like ChatGPT and Google AI Overviews.
Every great idea starts with a conversation — and we want to have it. Whether you’re looking to build a brand, design a website, or craft a new digital experience, tell us a little more about your project and we’d be happy to see if our team is the right fit.
