Xavier Online
The challenge
An evolving online presence needed a platform that could keep up.
Xavier University had spent years intentionally growing their online program offerings, carving out space in an increasingly competitive digital education landscape. But as the programs expanded, their existing CMS and digital tools began to fall short. The system lacked flexibility, customization, and the functional power needed to match their ambitions — both for their internal marketing teams and for prospective students navigating the site.
Beyond technology, Xavier needed to strike a visual and strategic balance. They wanted a digital presence that would speak to a broader, national audience while still honoring the heritage and character that makes Xavier, Xavier. The challenge was to create something new — a distinct identity for their online programs — without losing the familiarity and trust their name carries.
The Solution
A modern experience that stays rooted in tradition.
To bridge that gap, we developed a visual identity and web experience designed specifically for Xavier Online — one that felt fresh and modern but still unmistakably Xavier. The design system introduced updated color palettes, typography, and a content-forward layout that made it easier for users to explore programs, get questions answered, and take the next step. Subtle animations, custom iconography, and textured overlays helped create a more dynamic, welcoming feel.
On the back end, we implemented a flexible CMS designed to grow with the institution. The new system allows Xavier’s internal teams to easily build out pages, tailor content by audience or program, and make quick updates without needing constant developer support. The result is a site that not only elevates the online brand — but also empowers the Xavier team to market more efficiently and effectively across channels.
The Results
A custom platform with room to grow.
With the launch of Xavier Online’s new website, the university now has a digital home tailored to the needs of its growing online audience. The custom CMS has opened new doors for marketing and enrollment teams, enabling faster updates, deeper customization, and improved responsiveness across campaigns. Most importantly, the site captures the essence of the Xavier spirit while helping the university expand its impact well beyond campus.
From program exploration to application, the new site now offers a polished, persuasive path — one that meets students where they are and reflects the quality of education they can expect.
Distinct identity for Xavier Online
A visual system that modernizes the experience while honoring Xavier’s legacy.
Custom, flexible CMS
Designed to give Xavier’s internal teams more control, freedom, and scalability.
Improved user journey
Clearer paths for program discovery, exploration, and conversion.
Built for growth
A digital foundation ready to support ongoing expansion in the online education space.
Embark on your Expedition
Ready to explore the possibilities? Let's talk.
Every great idea starts with a conversation — and we want to have it. Whether you’re looking to build a brand, design a website, or craft a new digital experience, tell us a little more about your project and we’d be happy to see if our team is the right fit.
